Jon Gustafson

President, SVP/Governor

Jon Gustafson enters his second season under the new title, Senior Vice President of SAP Center and Sharks Ice. For the previous eight years, Gustafson held the position of Vice President, Sharks Ice LLC, San Jose Barracuda & SSE Merchandise.

Samantha Davis

Samantha Davis

Manager of Sales and Serivce

In her second season, Davis oversees all aspects of the Barracuda’s ticket operations, including sales strategy, implementation, and individual, group and season plans. A graduate of Lynn University, Davis has over 10 years of revenue generation experience in sports.


Kendra Hodgdon

Kendra Hodgdon

Manager of Marketing and Digital Media

In her second season, Hodgdon oversees all aspects of the Barracuda’s marketing and digital media efforts, including brand management, staffing, and recruiting, promotions, design, theme nights, specialty jerseys, and social media strategy.



Nick Nollenberger

Sr. Broadcast & Public Relations Manager

Nick Nollenberger returns for his seventh season as the Media Relations and Broadcasting Manager for the San Jose Barracuda. A San Jose Jr. Sharks alum, Nollenberger was the Director of Broadcast and Media Relations for the Odessa Jackalopes of the NAHL prior to joining the Barracuda.


Samantha Davis

Mary Edman

Corporate Fulfillment Specialist

The 2022-23 season marks Edman's second season as the Barracuda's Corporate Fulfillment Specialist. She works closely with our partners and played a major role in our move into Tech CU Arena. A native of Colorado, she received her MBA from the University of Oregon in 2020 and her BA from Colorado College in 2015.


Kendra Hodgdon

Rebecca Koscielniak  


2021-22 will mark Rebecca’s first with the Barracuda. The native of Indianapolis, Indiana is a graduate of Indiana University-Purdue University Indianapolis. While at IUPUI, she double majored in Journalism and Communications Studies, with a primary focus in broadcast and sports media.



Ethan Crick

Digital Marketing, Sr. Coordinator

Ethan enters his second season with the Barracuda. He runs the social media, website and other media. The native of San Diego and a graduate from Berkeley in 2020, Ethan loves the game of hockey and strives to continue to grow hockey in the Bay Area.


Samantha Davis

Emily Garner

Operations Coordinator

Garner returns to the Barracuda for her eighth season with the team in 2021-22 and her second as the club’s Game Operations and Community Manager. Garner originally started with the Barracuda as a part of the game promotional team, which sparked her passion for working in professional sports.


Kendra Hodgdon

Jared Churchill 

Account Executive, Barracuda Business Development

2021-22 marks Jared’s first season with the Barracuda as an Account Executive for the team’s Business Development. Born in Orlando, FL., Jared moved to Grandview, Wash., along with his family when he was five and graduated from Washington State University with a bachelor’s degree in Sport Management in 2019.



Jonathan Hernandez

Account Executive, Barracuda Business Development

2022-23 will mark Jonathan Hernandez’s second season with the Barracuda as a Ticket Account Executive. The native of Orange Cove, Calif. graduated from Fresno State in 2018 with a degree in Kinesiology and in 2021 earned his Master’s in Sports Administration from FSU.


Samantha Davis

Maile Camille Domantay

Account Executive, Barracuda Business Development

In her first season with the Barracuda, Maile serves as a Team Account Executive. Born in Los Angeles, CA, Maile attended University of Oregon where she received her B.S. in Buisness Administration. She’s previously worked with the Golden State Warriors and Team USA Track & Field.


Kendra Hodgdon

Daniel Fruzzetti 

Account Executive, Barracuda Business Development

2022-23 marks Daniel’s second season with the Barracuda as an Account Executive for team's business development. A native of San Jose, Calif., Daniel attended multiple San Jose Sharks game as a child, and even attended Barracuda games while in college at San Jose State.