Season Long Promotions

Promotional Nights 2023-24

Opening Night

Come celebrate a freaky Friday with the San Jose Barracuda on October 13, 2023, as the team kicks off the season in San Jose for the first time since the 2015-16 season! We can't wait to see everybody back at Tech CU Arena for another fun-filled season of Barracuda hockey.

Tigres Del Mar

Celebrate Latinx and Hispanic heritage as the Barracuda become the Tigres Del Mar on October 28, January 12 and March 2! Ahead of the October 28 game, join the Tigres Del Mar behind Tech CU Arena for a Día de los Muertos block party presented by La Patrona Cocina Mexicana

Pucks & Paws

Everyone's favorite night of hockey is back and it has two more dates this season. Pucks & Paws returns to The Reef on November 12, presented by Lagunitas, and March 24, presented by Sheep Dog Whiskey. Bring your pups for one of the most unique hockey-viewing experiences around. You won't want to miss out!

Hometown Heroes

For first responders. For infrastructure builders. For those who keep the lights on and the caretakers who ensure we're never alone. For anyone and everyone who keeps our city flourishing.❤️ On November 18 we're celebrating you, our Hometown Heroes.

Frenzy's PJ Party

YOU'RE INVITED! Frenzy is throwing a PJ party on November 25 and wants to see all of his best friends there. He is looking forward to seeing you and all of his favorites as the Barracuda take on the Ontario Reign.

Hockey is for Everyone

Hockey is for EVERYONE, every day. Join the San Jose Barracuda on December 9 as we strive to ensure that everyone knows they are welcome at The Reef and in our community.

Ugly Sweater Weekend

Join the San Jose Barracuda for Ugly Sweater Weekend! This year, the Barracuda are celebrating Santa Con on December 15, 2023, and can't wait to see you at The Reef in your best Santa suit. Make sure to come back on December 16, 2023, as Tech CU Arena will see the bears rain down again at Teddy Bear Toss presented by Kaiser Permanente. It's a pair of games you and the family won't want to miss!

Pink in the Rink presented by Kaiser Permanente

Pink in the Rink presented by Kaiser Permanente is returning to The Reef on January 27, 2024. Wear your favorite pink as the Barracuda honor those whose lives have been impacted by breast cancer and continue to support the fight.

Country Night presented by Bay Country

It's Cuda COUNTRY for a reason! Country Night presented by Bay Country is coming back to Tech CU Arena on February 10 as the San Jose Barracuda take on the Bakersfield Condors. Bring the whole family out and enjoy live music and a post-game concert* while you get your country on at a Cuda game. *Artist(s) to be announced at a later date.

Military Appreciation

Join the San Jose Barracuda on February 23, 2023, as we honor those who have sworn to support and defend. Our home is ready for Military Appreciation Night. Are you?

Cuda Classroom

Bring your whole class out to The Reef for the most fun day of learning you can find! Join the San Jose Barracuda on March 20, 2024, for an exciting day of hockey and school. Who else can't wait for class to be in session?

Fan Appreciation Weekend

To close out the regular season, the San Jose Barracuda are celebrating you, our fans! Fan Appreciation weekend is going to take place on Friday, April 19 and Saturday, April 20 and it's our opportunity to say thank you for all of the support you show our team every game.